The Insane iPhoneography of the @InstagramNYC Photo Exhibit

Last night, I braved Times Square and all of its out-of-town demons to hit the W Hotel for the opening of #WDesign, the hotel-curated Instagram photo exhibition. And it was so worth it.

Put together by Brian DiFeo (who I worked with on this little project last September) and his community creative group InstagramNYC, the exhibition was part contest, part display of serious Insta-talent. Public participants uploaded over 5,000 photos to the hashtag #WDesign, and 12 winners got their winning shots displayed alongside those from the top six InstagramNYC photographers–@bridiF, @astrodub, @johndeguzman, @newyorkcity, @uptowneastnyc, and @cxcart. Follow them. It’s worth it.–who have their own displays in the exhibition.

It’s pretty insane to see what people can do with a phone camera; the Flatiron Building in a rearview mirror, a sunset through the Brooklyn Bridge’s cables, a moving subway with lights streaming. They make my “1977”-tinted snapshot of a beer look so lame. iPhoneography: the new wave of photo art. It should be in a museum.

The exhibit runs until June 30th and, best part: It’s totally free! (And the bar has pretzels laid out. Score!). Scroll through the gallery for some of my favorites, and then hit up the W to pick up some pointers. Maybe you’ll get Instafamous too.


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